My journey into financial services wasn’t a traditional one. After leaving school, I began my career in hairdressing before moving into retail, where I developed a genuine passion for working with people.

Those early experiences taught me the importance of listening, communicating clearly and building strong relationships — qualities that continue to shape the way I work with clients today.

In 2006, I joined my father’s financial planning practice and began building my experience across a variety of roles within the profession. When he retired in 2012, I continued to develop my career before qualifying as a Financial Adviser in 2019.

After almost 20 years in the profession, I felt the time was right to create a business that truly reflected my own values and approach. Fifty Financial Planning was founded on a simple belief: financial advice is about much more than money.

For me, it's about understanding what matters most to each client, building lasting relationships, and helping people make confident decisions at every stage of life.